Presented by the Designers Lighting Forum of New York

March 19–20, 2024
New York Hilton Midtown, New York City

2021 Digital Interactive Placemaking

Digital Interactive Placemaking

Robb Pope, Digital Ambiance and Nick Moser, One Hat One Hand

August 18, 2021

1:00pm – 2:00pm ET

1 LU Elective


The practice of architectural placemaking through lighting has transformed dramatically in recent years, with technology such as addressable LED, sensors, projection, and advanced digital control systems pushing the boundaries of what is possible. A new industry is emerging that combines innovative lighting and fabrication techniques with new technologies traditionally used on the stage. The combination results in dynamic architectural centerpieces and interactive "light-art" installations that are being integrated into public and private spaces around the world. Two speakers, Robb Pope and Nick Moser, will speak about the topic from two perspectives. Nick comes from a background of complex fabrication, and Robb from a background in creating innovative digital installations.

Learning Objectives
1. This seminar will explore the current status of architectural placemaking and review prominent examples. It will provide inspiration and direct the audience to resources for help with their own projects
2. Discuss the classes of technologies and fabrication methods commonly used to create these installations. Review how different technologies and fabrication techniques can be combined
3. Review the common challenges associated with creating unique installations. Review how to market these types of projects and who's buying them
4. Demonstrate the exploding market for creative uses of new technologies and techniques, and broaden perceptions of how these are used and how creative designers are repurposing techniques from many disparate fields to work together


Robb Pope
Founder, Digital Ambiance

Robb Pope founded Digital Ambiance after 5 years of concert touring as a lighting designer and video engineer. Recognizing the growing market for innovative lighting projection and interactive installations he put together a team of artists and engineers to design and build the architectural lighting installations Digital Ambiance is now known for. Using a combination of addressable LED, projection mapping, and new sensor technology, Digital Ambiance is pushing the boundaries of what it means to create architectural lighting and new media installations.

Nick Moser
Account Manager and Designer, One Hat One Hand

Nick has decades of experience in custom fabrication for architectural spaces, and currently devotes his expertise to large scale custom architectural features. From fine art to decorative features and interactive brand moments, his unique skill set of design, technical, and material knowledge allows for complex forms and interactivity. His team works with architects, designers and engineers in a collaborative fashion to accomplish works of a stunning scale, complexity and attention to detail.